Twitter users flocked to Threads in the last 24 hours after its release as the social media app was officially released globally, hitting 100 countries in both iOS and Android devices.
In case you didn’t know, Threads is a Twitter like social media app which is owned by Meta, the same group that owns Facebook, Instagram and WhatsApp.
According to Instagram’s official blog, Threads was built by the Instagram team and it allows one to share text and join public conversation with the app itself allowing more generous characters and video length as compared to Twitter.
One can type 500 words and share 5 minute videos on the app, although functions like hashtags and a web based platform has yet to be developed.
The sudden rise of Threads is not unexpected since many Twitter users had been looking for an alternative ‘Twitter-like’ app to replace Twitter which seems to be more commercialized in every function these days.
The last straw maybe the decision by Twitter owner, Elon Musk, to restrict the number of tweet reads between paid and non-paid users last week.
At the time of writting, some 45 million users had signed up for Threads.