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CelcomDigi’s shares ESG and National Scam Awareness Survey report

CelcomDigi Berhad today shared its 5-year Environmental, Social and Governance (ESG) strategy which the company says is designed to advance sustainability efforts and promote trust as a cornerstone of building a digital society.

The company says that the strategy signals the company’s determination to expand efforts to address both short and long-term sustainability matters related to the telecommunications sector through its business.

At its inaugural ESG Day 2024 summit, CelcomDigi announced its ESG strategy will focus on driving four priorities to build an inclusive, sustainable and trusted digital society.

These priorities feature a balance between building positive outcomes for society, managing environmental impact for a cleaner future and operating its business responsibly.

Priority areas are benchmarked against global ESG standards such as the Global Reporting Initiative (GRI), Sustainability Accounting Standards Board (SASB), International Sustainability Standards Board (ISSB), and the GSMA’s ESG Metrics for the mobile industry.

These priorities include:

  • Enabling an Inclusive and Safe Digital Access for all Malaysians;
  • Maintaining a Sustainable Value Chain;
  • Building a good Governance and Performance Culture; and
  • Managing Environmental Impact and Actions

National Scam Awareness Survey 2024 report

CelcomDigi also launched its National Scam Awareness Survey 2024 report during the summit as part of its ongoing war against scams and fraudulent activities that have become one of the most pressing social epidemics today.

The company in a statement said that addressing this problem is crucial in building and maintaining trust in the age of digital-everything, and the report provides comprehensive data and actionable insights for media, enforcement agencies, the government, and public to increase vigilance and tailor educational initiatives that can address specific gaps in scam awareness and protection measures.

The nationwide survey polled 10,893 respondents from low-income communities to gauge their level of understanding and resilience or vulnerability towards scams.

Key areas surveyed include experience with scams, knowledge on scam tactics, and preventive measures including personal data protection, and awareness on 997 hotline of the National Scam Response Centre.

Discussing this topic in depth, the company’s ESG Day 2024 summit featured a panel session with Commercial Crime Investigations Department Assistant Director ACP Lai Lee Ching, Bank Negara Malaysia BNMLINK Manager Vijayadurai Singgatore and Malaysiakini Head of Operations Tham Seen Hau.

The summit also showcased key ESG initiatives championed in collaboration with various partners including PDRM, Unicef, Arus Academy, NaDi, and technology partners.

If you want to read the CelcomDigi’s National Scam Awareness 2024 report, go HERE.